How can well-designed websites and apps help visitors discover your destination
Designing a great website and app is the key to successful destination marketing. Your platforms should create an expectation of what kind of experiences the visitor will get once it arrives at your destination. It should also inspire confidence in...
How to attract international travellers
International tourism is a key and vital economic driver in building a country’s economy. In 2018 over 82 million international travellers visited Spain. They spent not less than 98 million euros. An increase of 3,1% since 2017. And these numbers...
Your destination is the stage and you’re the conductor
How to collaborate with your local community to create authentic experiences The role of a DMO has shifted from a “one man show” approach where the DMOs tend to hold tightly to the reigns when it comes to promotion, communication...
How to promote your destination’s uniqueness and attract visitors
What makes your destination unique? Could it be the local market offering freshly picked fruits every morning? Or a breathtaking waterfall? And how can visitors get to feel the local vibe and enjoy the small & unique experiences? They might...