How to market your destination on a tight budget and with small team
Successful destination marketing must accomplish two key objectives: create awareness around your destination and establish a connection with your potential visitors. These can be achieved with proper planning and execution of your marketing plan. As you may already know, successfully...
How to create memorable digital experiences for travellers
Travel with experiences at its core was one of 2018’s major travel trends but 2019 will take it even further, says Booking.com. Almost two thirds of travellers (60 percent) value experiences higher than material possessions, now which will mean 2019...
Top Three Mobile Technologies to Help You Reach New Digital Heights and Successfully Promote Your Destination
According to the World Economic Forum’s Digital Transformation Initiative (DTI), from 2016 to 2025, digitalization in aviation, travel and tourism is expected to create up to US$305 billion of value for the industry through increased profitability, migrate US$100 billion of...